We envision a world where all people have high quality water and sanitation services for life, and for generations. In this vision:
- Water and sanitation customers have a voice in how interventions are designed, implemented or supported over time.
- Water and sanitation organizations work with governments and each other and measure success by how many customers have water and sanitation services over time. They collect and share data on what works.
- Donors see the value of investing in people instead of hardware, and in investing in systemic change over time instead of short-term projects.
- Researchers spend less time justifying why people need safe water and good toilets (we already know this because many of us couldn’t imagine life without these things) and more time figuring out how to help them get and keep those services.

To achieve this vision requires us to change the way we are trying to change the world. International water and sanitation organizations and funders will need to think and work in new ways. Thus, our mission is to shift the behavior of donors and international development organizations towards more sustainable strategies and practices by uncovering, curating, translating and sharing information to improve the responses to the water and sanitation crisis.