5 core mission statements:
(1) To balance urban development by providing green space development.
(2) To create new natural spaces and provide a safe home for the outdoor athlete community.
(3) To build a space specifically designed for runners, hikers, yogis and rock climbers.
(4) To be the outdoor natural environment for exceptional experiences while fostering connections to others, family, self, nature and ideas.
(5) To be the outdoor social scene.

Enterprise ‒ For-Profit, Non-Profit